Find 3x winning ads

AI asset manager
built for paid social.

Start 14 days free trial
TL;DR

Other DAMs store your footage.
Recharm understands it.

Turn messy folders into a library of reusable shots.

Every video is cut into hooks, applications, product shots and results.

Before30 minto find the right clipAfter5 minto find the right clipHexClad

A library that organizes itself with AI tags.

Every shot is tagged by creator, persona, angle and emotion. Nobody logs footage.

5 hrsa week saved per editorPurdy & Figg

Find any shot in seconds.

Describe the moment, or ask Claude. The clip opens at the exact second.

Before2 hrsto find a clipAfter~30sto find a clipFabFitFun

⌘K

A shared content brain.

In-house, agency or freelancer: everyone sees what exists, where it lives and what it’s called. Productive on day one.

Before2 weeksto onboardAfter10 minto onboard

Write briefs in minutes. Shoot only what is missing.

Ask Claude, or let your creative strategist pick the shots. Matching shots fill the brief; the gap goes on the shoot list.

3×faster briefingHexClad

Reply to Claude…
Claude

Searching your library…3 of 4 shots are already in your library. 1 to shoot.

Increase creative diversity without new shoots.

Claude recombines shots you already own into distinct ads. Editors polish, not assemble.

5×newer conceptsLume

Claude

Claude

Measure what works. Feed it into the next brief.

Measure ad performance, run reports, capture learnings for the next brief.

2×more winners30%lower CPCLume

Recharm Analytics

Ad teams ship more with Recharm.

Read the case study

3× more ad edits

83%less time to find a clip

3×faster briefing

“You can’t get rid of Recharm. Without it, our whole team slows down.”

Alyssa MetzgerPaid Creative Strategy Manager, HexClad

Watch the story · 5 min

5 hrs a week saved per editor

“New editors can easily identify clips for sequences without manually searching through Google Drive folders, making onboarding much simpler.”

Jordan Perez-HughesSr Creative Strategist, Purdy & Figg

2× more winners · 30% lower CPC

“Repurposing old and new content together without approval cycles or additional stakeholders makes everything much faster.”

Emily AronsSr Performance Marketer, Lume

Pricing plans

AI7+ figure brands

AI organizes, tags and searches your entire video library, automatically.

$299 per month

Start 14 days free trial

  • 1TB storage

  • AI scene clipping

    Cuts hooks, testimonials and b-roll

  • AI visual search

  • AI identifies creators and tags

  • AI creative strategy tags

    Tags based on angle, persona, problem, emotion, age and gender

  • Unlimited users

  • Transcript search

  • Deep linking for collaboration and briefs

Add-ons

AI image intelligence+$99/mo
Human product tagging+$300/mo

ManagedBrands with custom needs

A fully done-for-you creative library. Our team runs it. You just create.

Custom

Start 14 days free trial

Everything in AI, plus…

  • Custom storage

  • Human clip creation

    Our team cuts clips to your exact shot list, e.g. shade match, swatching, holding product

  • Human tags for custom categories

    e.g. cuisine type, food type, ingredients for a cookware brand

  • Dedicated library owner

    One person owns your library and knows your content, brand and creative needs

  • Monthly library reviews

    We review your library every month and keep it clean, accurate and up to date

  • We handle all uploads

    Wherever your videos live, we bring them in and organize them

Managing video assets across multiple clients?

Recharm keeps every brand’s footage organized in its own library, so teams can instantly access the clips they need without file transfers or confusion. Agency pricing available on request.

Book a call